Killing Google AdWords Search Arbitrage

Recently someone published a funny rant video about Google AdWords arbitrage. Google began killing off that market last July, when they started quality based minimum bids. Today Google furthered that mission, by announcing they will be showing less broad matched AdWords ads on queries they deem to be informational.

Their initial post was clear as mud, but Danny got some clarification.

With Google opening up their keyword tool and offering their search suggest service on the toolbar while killing off some of the underpriced informational query inventory many commercial terms will grow more competitive.

They are trying to keep ads as relevant as possible to prevent AdWords ad blindness.

Published: April 28, 2006

New to the site? Join for Free and get over $300 of free SEO software.

Once you set up your free account you can comment on our blog, and you are eligible to receive our search engine success SEO newsletter.

Already have an account? Login to share your opinions.

Comments

April 29, 2006 - 8:03am

Just when I was starting to take advantage of Adword Arbitrage they gotta go and muck it up. Ok, now from an advertisers prospective.

I'm pissed that one day my ads are getting a ton of impressions and clicks, only the next day for them to raise 150% in price just to show up in search results. There has to be some sort of happy medium here and I'm don't think we are there yet.

New to the site? Join for Free and get over $300 of free SEO software.

Once you set up your free account you can comment on our blog, and you are eligible to receive our search engine success SEO newsletter.

Already have an account? Login to share your opinions.

  • Over 100 training modules, covering topics like: keyword research, link building, site architecture, website monetization, pay per click ads, tracking results, and more.
  • An exclusive interactive community forum
  • Members only videos and tools
  • Additional bonuses - like data spreadsheets, and money saving tips
We love our customers, but more importantly

Our customers love us!






    Email Address
    Pick a Username
    Yes, please send me "7 Days to SEO Success" mini-course (a $57 value) for free.

    Learn More

    We value your privacy. We will not rent or sell your email address.