On the Search Financial Front...

Jan 14th

Ask Jeeves:
Piper upgrades Ask Jeeves stating "Ask Jeeves is not only remaining a meaningful search alternative, but is gaining faster than most other players." He estimates the company's usage rates rose 18 percent from the third quarter, the highest increase for the sector.

LookSmart:
Had a bad quarter. Tough news for them. It is a real shame since they sold me twice as much traffic as Overture with a greater than 90% bounce rate. In no way to I recommend using LookSmart...at least not on any large scale.

Cheaper cost per click does not translate into savings when you are buying automated or useless traffic.

Online Ad Spending:

Google:
should buy Technorati? (found on SEL)

New Big SEM Firm:
WPP to enter search marketing fray...my general take is that good SEO generally does not scale that well, but they are opening 47 search offices. Best of luck to them...they will need it.

Personally:
I think I have been offered at least 5 jobs in the last 6 months...with some people wanting me to form brand new companies with them. There certainly must be a bunch of opportunity in this space!

Published: January 14, 2005

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Comments

January 15, 2005 - 6:39am

Yes things are heating up in the SEO world and the paid search world as well.

I have been asked to join existing and new start-ups a few times myself this year and its only 15 days in.

I think it will be a very busy 2005.

Regards

Ed Keay-Smith

January 15, 2005 - 2:16pm

Hi Aaron,

Can you please email me the exact way including anchor text etc of how you would like me to link to your website from mine.

Please also check out my new affiliate page that I have added to my site for your SEO Book at
http://www.adwordsmarketing.com/seo_ebook.htm
and let me know if you are happy with how I have it setup.

If you would like it looking a different way please let me know.

Kind Regards

Ed Keay-Smith
AdWords Marketing
www.adwordsmarketing.com

January 15, 2005 - 5:23pm

Hi Ed
the point was not that I wanted a link, but that I did not want brand new people I did not know at all linking off to sales letters from my comments.

you also need to place a &p=1 at the end of your aff links if those are aff links

thanks for having confidence in my book
cheers
aaron

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