In addition to all of these forward and backward link tools many video content sites and social bookmarking programs allow you to use other's work to explore interesting items, which sorta brings the fun back to the web...finding all kinds of cool stuff.
As technology evolves, and more users become editors, the value of being a general editor will be commoditized to nothing unless you work long hours, have a community helping you, are heavily biased, passionate, or can add some other significant value to the information you consume and sort. But if you are an agressive marketer being able to sort through information so many different ways makes the job much more fun because it gives you so many options.
Improving Customer Experience linked to me (so they are obviously cool), but, more importantly, they mentioned a cool related keyword research tool named Quintura Search. Quintura is a free LSI type keyword research tool which shows you related keywords pulled from top ranked websites in any of the major search engines and major content sites like Wikipedia and Amazon.com.
If you do not know a topic well this can give you added things to think about when trying to optimize for it. If you do know a topic well this can give you a way to test how sophisticated or biased different search algorithms are. In addition to being able to compare various engines, you can grab more results, and adjust the coverage depth of keywords it sorts through to find what keywords are most semantically related. Also when you scroll over a keyword it highlights other related words, likeso:
AOL has a bias toward consumer (ie: non b2b) type queries, and they may have a higher % of brand related searches that both act to place a bit more emphasis on the top search result than general searchers from other search engines, but some people have dug through the 20 million search queries AOL gave away and come up some stats.
Yahoo! recently announced they are moving some of their link queries over to Site Explorer. The problem with that is that now there is no way to get .edu and .gov backlink data from Yahoo!
I had my programmer update SEO for Firefox to pull linkage data from MSN Search. In addition, he added some of the features that are in SEOpen and SearchStatus, such that you can highlight nofollows on a page and right click on a page and pull in some of the relevant link and other SEO related information.
After Yahoo! (hopefully) restores the ability to sort linkage data by TLD we will re-enable Yahoo! as a data source. There might be a few bugs in the newest version of SEO for Firefox as well...like if you query MSN Search automatically too quickly they may end up blocking your IP address.
A few people have created free cool web based tools which allow you to search through the 20 million keywords AOL recently shared with the marketing community. http://www.aolsearchdatabase.com/ - allows you to sort data by:
If you rank for a business name in a good niche ~ it can pay dividends, especially as the business markets its brand, I am not talking large corps here but I have maybe 5 websites that I tested that rank either 1 or generally 2 for the business names and they pay large, when these businesses advertise and push their brand ~ kerching!
I'm expecting some creative answers here. I'll phrase it more generally: Forget XML files or even what Sitemaps looks like currently. What info would you want as a webmaster?
If you could design your dream webmaster or site owner console on Google, what would it look like?
Rand announced the launch of his page strength tool, which aims to be more accurate than Google's PageRank. The one downside to the tool is that there is a delay most all the data sources (for example I think my SEO for Firefox page is ranking at #10 in Google for SEO right now, but the page strength tool shows it as being at 3.5), but it is probably quite a bit more accurate than PageRank alone is.
Also interesting that on one front Google is requesting to look for ways to share as much data as they can with you while on other fronts they make external tools and ideas necessary and valuable because they are unwilling to share data they once shared. Thus markets which were once fairly open are getting more and more abstract. It happened with PageRank and SEO and now it is happening with AdWords too.
It now works on international versions of Google and Yahoo!, While it currently only works on the global Google.com and Yahoo.com sites and it pulls a ton of marketing data right into the search results to help you analyze how competitive a marketplace is. Learn more about SEO for Firefox.