Suggarrae posted a bunch of great tips at WMW about how link building for Google has evolved over the last couple years.
To sum it up:
I can say it until I'm blue in the face, but it won't matter. Ranking IS, IS, IS a direct correlation of having a good site with good traffic *idependent* of the search engines. Good content is what gets you the good links which is what gets you the good ranks. A smart search engine is not ranking *new* sites on crap exchanges and directory listings for competitive terms. As someone else here previously mentioned in another thread - thinking in the little metal box of SEO=same old tired links=ranks is not the wave of *today*.
Well worth a read. Check it out.
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