I was really wanting you to chime in on the "why ebooks are bound to fail" post, but then I realized they meant EBOOKS not e-books. I think the pdf style book is here to stay.

I think they outlined the reasons for why they will fail fairly well, but I have an addition. Books, the real ones, are somewhat of a status symbol. If you have a case full of books, it really doesn't matter if you've read them all, or if you can remember what they are about, its impressive. There is a nostalgia that comes with real books that you just won't get with the E-version.

"I tend to hate link aggregator posts"

Why? this post is great, they tend to be a really good resource.

Yeah, I like this post, too. Im always looking to read useful stuff and if you got some useful stuff up your sleeve, but not enough time to post about all of them, I still think its great if you still share them on your blog.

And I couldnt agree more with the book as a status symbol @Brandon lol....but I gotta say, I'll also prefer a "real" book over an e-book any day of the week even if I didnt show it to anyone. Its sort of a more laid back feeling and allows me to relax. Needless to say I printed SEOBook out right after downloading it ;)

But on the other hand from a seller's viewpoint, Ill always prefer an e-book over a "real" book. Almost 100% profit margin. No hassle with the shipping and all..everything on autopilot. I cant imagine a greater business model, really.

I read Andy Hagan's and Mike Grehan's posts and am not quite sure what Mike Grehan means by universal search.

Does he mean results, that are mixed up/versatile? As in if I search for SEO, I'll find a site with video tutorials on SEO, an SEOBook, an SEO news blog a site on multilingual SEO, a site on how search engines work?

Basically what Jim Boykin once posted about on his blog..that Google likes to mix up their results?

What would be the huge problem with that? other than having to focus on a niche that much more and coming up with creative ideas?
The fact, that one should learn to shoot videos for example, as they allow easier access to the top results, because they'll be mixed up increasingly?

I'm really a bit confused what is new about that. I know Mike (and a few others) has(have) been preaching, that textbook SEO was dead and it was going to be increasingly about creative marketing not about on-page tweaking..I think thats very true, but I guess im a bit lost what he really means by "universal search".

The great thing about an e-book though is that aaron can update it all the time and provide the new version for free to past customers. No real book does that. I think it depends on the topic. A math book isn't going to change much but SEO sure does.

thats true of course

Good stuff!! Thanks.

Hi Aaron, thanks for linking to this great resources, I'll be reading through them today. The link for: keyword based conversion tracking with Google Analytics (via Peter), is not working.

This is a great post. I understand the position of link aggregators sucking, but this is content I wouldn't normally find via my blog roll. Keep this stuff coming.

Dan