Google is always amazing at timing their news to overshaddow competing services. Google's news of their new payment process system had no specific source and absolutely no useful details, almost as if they just wanted to whip something up to overshaddow another story.
In other, unrelated news:
A name synonymous with e-commerce made a move Friday to cement that status. Online payment service PayPal launched a new tool, which gives merchants the option of allowing consumers to complete credit card transactions on the merchants' own Web sites. The tool will preempt the need, and annoyance, of being redirected to PayPal's own site. The software allows Web sellers to run the checkout procedure as PayPal processes the deal in the background.
Website Payment Pro only costs $20 a month more than regular PayPal payments, and odds are that by ditching the extra screen one would make a few more sales. PayPal could still make a ton of improvements, a couple nice things would be:
- allow merchants to run an affiliate program through PayPal instead of needing to install their own affiliate software or use a system like PayLoadz.
- make it easy to download account history from a week or a year ago. make the data accessible as AdWords account data is
I am sure there are other ways to make it better as well, but I am sorta tired :)
How would you improve PayPal? They probably have at least a few months before Google launches their system. You can bet that Google's system will probably interface with their advertising and tracking software as well.
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