Various Resources

Urchin:
Is apparently good stuff.

AutoLink:
48 minute IT Conversation w cory Doctorow, Robert Scoble & Marty Schwimmer

VC:
Venture Capital When You Need It When You Don’t
ResearchBuzz posted that GigaBlast was looking for some funding. the VC page looks like it is no longer up though.

Books:
list of MBA resources.
Design thinking books
(both found on Seth's Blog)

FireFox Extensions:
the ones that DaveN uses

Getting Exposure:
how to get media coverage: create your own channels.

Another Blog about Google:
from News.com (found on Blogoscoped)

Flickr:
Jeremy Zawodny says Yahoo! bought them. Looks like Jeremy is getting into marketing too?

This is SEO:
Greg Boser, known for talking straight about SEO, gets a mention in Wired.
Xan states that he views the article as short sighted. I was going to post on his blog, but I did not feel like signing into my .net passport to do so.

LEGOs Rock:
and now, so does Batman.

TV B Gone:
brilliant

Website Dating:
My Density shows first and second degree relationships between websites.

The interface could be a bit cooler and smoother (perhaps if they used a bit of AJAX and ensured the text was easier to read on scroll overs if they are showing a ton of data in a small area), but it looks like a cool idea. more info about My Density and even more info here.

A9 OpenSearch:
I saw this mentioned a while ago, but I think I forgot to link to it. Essentially it allows search results to be reformatted & reappear elsewhere. Robin Good has more about why he feels it is important.

Amazon Ads:
Amazon textual ads hack. cool.

Google News Getting Sued, MSN Shopping Beta, Google AdSense Conference

This Just In:
Google News being sued by Agence France Presse for displaying subscriber only images

MSN Shopping:
Beta

Google AdSense:
Publisher Conference, reviewed. They highlighted a few sites and I think I know some of the people who may do some of the ads for some of them.

When my friend initially set up his personals page on AOL a long time ago (before he knew what a landing page was) he got so many leads that he was sending girls to his friends. Unfortunatly, I was not a friend of his at the time :(

Google Code, Pricing a Website & 302 Hijack Removal

Mar 18th

Code:
Google Code. kinda funny to see them plugging Mark Pilgrim, who recently authored Butler.
found from SEW

State of the Media:
2005 version

Big Things:
How to Make Big Things Happen with Small Teams PDF - quick slides from SXSW presentation.

How Expensive is a Website?
tips to price a website.

LowJack:
How to deindex a 302 redirect hijack

ABC of SEO:
Brad Talmir reviews The ABC of SEO. I too bought it and have read a chunk of it so far. Thusfar I have similar thoughts as Brad. Good for learning what the jargon means, but I did not like the occassional accusatory overuse of the term black hat SEOers.

Google AdSense Ad Links, Google Local Business Center, The Butler, The Sandbox, New SEO Blogs

Ad Links by Google:
Peter D shows new AdSense change

Google Local Business Center:
wonder if the Yellow pages are feeling yellow? Andrew Goodman has the details. for now US only.

Wonder What Google thinks?
of a free product that strips out their published ads for the user

their response to autolink thusfur has been nothing short of pathetic. nice job Mark.

Ask Jeeves also recently created a FireFox toolbar.

Google Sandbox:
Does the sandbox only affect phrases containing popular words?
found on ThreadWatch

I have recently seen a site under a month old rank for some rather short query sets.

New SEO / SEM Blogs:
maybe not new, but at least new to me.
Got Ads? - seems to be more focused on the ad / ppc side of the search game. have not read it a ton yet but have seen John contribute many good posts on Andrew Goodman's SEM 2.0
Wolf Howl - should have mentioned and found this one a while ago as multiple friends have recommended it to me. his most recent post references Flatland, so it must be a cool blog :)

the conference I am at:
ended today. I could blog about a bunch of stuff but now find myself headed toward the closing party, which I suspect may give me more stuff to blog about.

Buying Links to Ban, Discount Directory Submission, Competition Equalizer

Buying Links to Ban a Competing Site:
Rumour has it that with the latest Google update a few people have started in on this practice...buying sitewide keyword rich links to help their competitors get blacklisted...surely SEO is going to get a bit more ugly here soon ;)

Directory Submission:
150 directories for $99. Not that long ago the price was $30 so there must be decent demand.

I tried the 50 blog for $10 package for a few sites a while ago, but something about that price makes me feel like the service quality has to be limited.

Price points also help people associate a value with the service, so even if the service is decent the person doing it should charge more to make people think they are getting something of value, which generally appears not to be the case right now.

I do a good bit of directory submissions from time to time. I usually submit to about the same number of directories as that package except I do both free and paid directories. I do not mind paying for links because it means that the directory is more likely to have a functional business model and the links will not go away as quick.

Directory registration is exceptionally effective in MSN and Yahoo! right now.

Competition Equalizer:
other than having a different name what the hell does this software do that AdWords Analyzer does not? Wouldn't it have been better to release any additional AdWords related features as an upgrade to the AdWords Analyzer program?

Google Updates

Mar 7th

Adding Links to Other Sites is Scuzzy

Mar 7th

$100 Google AdWords Coupons

Mar 3rd

Update: The AdWords coupons are all gone, but I still got some coupon codes for Microsoft adCenter / Bing Ads.

When I first started going to SES conferences Google gave out $300 vouchers, but some vulchers would loot them.

Google has since

  • lowered the coupon amount to $100
  • stated that the coupons are only good for new accounts
  • watched the coupons more closely

I still like trying to grab the coupons for the game of it. Its the same reason people who already read my ebook try to win the free ones I give away in my newsletters.

A friend of mine tried grabbing a few and got caught. He went back later when that girl had her back turned and another girl caught him and remembered him as being the same guy. I went back 4 times and never got caught or questioned.

If you are new to AdWords and would like to give it a try be one of the first two people to email me with "Free $100" as the subject line. I will also give away some coupons in my next newsletter.

Here are some more current AdWords coupons for $75 to $100 in free ad clicks. You can get a free $75 AdWords coupon here (or here or here or here) ... many options linked, as some of their coupon offers expire over time & we update this page periodically. The Google Partners Program also offers coupons to consultants managing AdWords accounts.

Why Isn't My Site Ranking In Google?

Feb 25th

A question many people are asking themselves this month.

I tried to write an article explaining why many sites, including this one, no longer rank for their official site name.

Generally recurring themes which have been seen are a combination of the following:

  • Many sitewide inbound links.

  • Lack of anchor text variation.
  • Low deep link ratio.

Some of the sites that were hit may have deserved to be filtered out, but some of them that were hit just don't make sense.

Should a site be penalized because most people link to it using it's official site name? The current algorithm says yes.

Some people are wondering whether Google has lost its focus.

Google AdWords Interface, WebmasterWorld World of Search Conference, Google Launches Movie Search

Feb 25th

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