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Via Gary Matt Cutts recently wrote a brief article about how Google works. It does not go through all the advanced spam filters layered over the top, but is a good beginners guide to how search engines work.
Matt Cutts also did an audio interview on WebmasterRadio, talking about many webmaster related issues. A few things Matt notes:
- Some people waste too much effort going after a trophy phrase instead of going after a broad array of easier phrases.
- Goes over some duplicate content issues at a low level.
- Start out with a niche and build out.
- It takes time to develop...don't expect a 4 day old site to compete.
- hidden text penalties can take 30 days to 90 days to lift, longer for multiple instances
A while ago Jeff Dean did a behind the scenes look at Google video broadcast.
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