Free $100 Bing Ads Coupon Code + Ad Intelligence

Get Started Today

Step 1: Create Your Microsoft Bing Ads Account

Use the following Bing Ads (formerly Microsoft AdCenter) promotion code. Bing and Yahoo! Search expand the reach of your business to millions of monthly users.

Step 2: Download Excel Trial & Ad Intelligence Plug-in

Ad Intelligence is a new cutting edge keyword tool from Microsoft which will probably force Google to make better keyword tools. All of this data is free as long as you have a Bing Ads account (you can set one up for $5, and get free ad money using the above coupon) and a copy of Microsoft Excel (the Ad Intelligence link below allows you to download a free trial of Excel).

Download and install both here.

Example Keyword Data

Some samples of the kinds of data you can get from Microsoft Ad Intelligence:

keyword ad data

related keywords to advertise on

spiky keywords (recently hot search volume)

URL related keywords (site related key words)

Background Data Information Reviewed

Here are some of the sweet features of Microsoft Ad Intelligence:

  • Keyword wizard: Allows you to extract keywords based on a list of keyword in excel, a given vertical, or a given URL. Then it allows you to generate an expanded keyword list based on category similarity, keyword bidding association, or keywords containing the core keyword. Then it allows you to export an output of estimated search volume, clicks, ad position, ad CTR, and click cost for a given date range and match type.
  • keyword extraction: Extract keywords based on an input URL. Can set maximum keywords from 1 to 100, and can set a minimum confidence level of relevancy.
  • keyword suggestion: suggest keywords based on aggregate advertiser behavior, keywords containing the core keyword, or keywords that are deemed to be similar based on category similarity
  • search buzz: Top category keywords based on 22 core categories and about a couple hundred subcategories. The spiky tool uses the same categories but is focused on spiky keywords, and includes spiky index, spike start date, and spike end date. You can also set it to "all verticals" to discover leading overall spiky keywords or leading common search queries.
  • monthly traffic: Monthly search volumes for keywords, and forecasts for the next 3 months. Also offers a daily search volume option.
  • keyword categorization: Identifies categories that a keyword belongs to.
  • geographic: Shows the geographic breakdown of a search query.
  • demographic: Shows date range and male vs female breakdown stats of keywords.
  • monetization: Allows you to view ad impressions, ad clicks, CTR, and CPC by category.
  • advanced algorithms: Allows you to change date ranges and other variables for the above tools.

Try it Today

Step 1: Create Your Microsoft Ad Center Advertiser Account

Open your Bing Ads account. Bing and Yahoo! Search expand the reach of your business to millions of monthly users.

Step 2: Download Excel Trial & Ad Intelligence Plugin

Download and install both here.

Published: January 11, 2008 by Aaron Wall in msn pay per click search engines


January 10, 2008 - 11:43pm

I was coding something like this when I got here!
I don't know why so few people use AdCenter. Although PPC isn't really my thing, I've had much better luck with it than AdWords by far.
Can't wait to give this tool a run.

January 11, 2008 - 1:11am


Just trying to find that ad for the $50 coupon. I am in the UK so I guess there isn't a deal going on for UK users?


January 11, 2008 - 1:36am

the country specific links have been added above

January 11, 2008 - 1:46am

Nice one Aaron, much appreciated

January 11, 2008 - 6:11am

Bummer Office 2007 is Windows only. I just switched to a Mac, best thing I've ever done. I guess I'll have to keep a windows box at work for this kind of thing.

SEO Blog - Gary
January 11, 2008 - 1:00pm

Why would you want to sign up for adcenter when you can become an seobook affiliate? I have removed adsense an gone 100% with this and have never looked back!!

January 11, 2008 - 2:24pm

Thanks for the mention Aaron, I think this might make me want to check out Excel again instead of the ol' trust Open Office

January 11, 2008 - 2:58pm

It seems Microsoft Adcenter is resolved to win share in the market. That tool looks really good.

January 11, 2008 - 6:52pm

Google Page Rank Update

January 12, 2008 - 4:44am

here is a code you can use:

coupon code: DMB13-jul12


January 12, 2008 - 7:29am

I have also seen some $75 ads on some SEO related blogs recently, if you search around for them.

January 13, 2008 - 1:54am

Thank you for the heads up Aaron! You always find the new cool toys first.

January 30, 2008 - 2:42am

Is this website is of Microsoft or some Affiliate who is promoting Microsoft AdCenter Services?

I am going to apply now for AdCenter account but what is this "Microsoft Affiliate Network" mentioned on this page? Is it like CJ? Do microsoft have any affiliate network?

Have any of you have used it before? If yes, can you give two-three lines summary on that.

Directory Maximizer

January 30, 2008 - 10:48am

Yes. That is an affiliate link. I figure rather than sending people through to MSFT for nothing I would use the affiliate program that could send me a few bucks AND gives them a free $50 credit in their AdCenter account. Those coupons are a good deal.

March 6, 2008 - 10:44am

Hi Aaron,

I was all excited about this deal and I can't get it because I am in Australia. Well that just sucks Microsoft!


March 6, 2008 - 10:50am


I was mistaken. Australia is still using a yahoo variant. You can see it here:

You still get the $50 free credit but it's not quite the same thing.


July 9, 2008 - 3:00am

I've seen coupons for this in the past and have heard good reviews about it. I guess it depends on the niche you're marketing... The little revenue adsense brings in isn't much help.

May 14, 2010 - 1:48pm

Dear friends

Where you can find free coupon adwords?

Thank you very much

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