to Launch Contextual Ad Network

SEL reports that Ask will soon roll out a contextual ad network, starting with their own premium branded sites:

The Ask contextual product will initially launch within IAC's own network of sites including, Ticketmaster, Evite and Citysearch and will then expand to trusted third party publishers. Individual publishers will most likely have to wait until next quarter to gain access to this contextual product.

What will they do with ticket scalpers? Currenty they are suing eBay's Stubhub.

Once Ask opens up their network to publishers, perhaps next quarter, they will allow you to match your ads for maximal earnings or maximal relevancy.

Published: April 25, 2007 by Aaron Wall in ask jeeves contextual advertising


Kyle M. Brown
April 25, 2007 - 6:38pm

It will be interesting to see if these large content sites can maintain their bread and butter and manage a content Ads network systems and provide the value to advertisers.

Google has set the standard pretty high.

Add new comment

(If you're a human, don't change the following field)
Your first name.
(If you're a human, don't change the following field)
Your first name.
(If you're a human, don't change the following field)
Your first name.

Gain a Competitive Advantage Today

Your top competitors have been investing into their marketing strategy for years.

Now you can know exactly where they rank, pick off their best keywords, and track new opportunities as they emerge.

Explore the ranking profile of your competitors in Google and Bing today using SEMrush.

Enter a competing URL below to quickly gain access to their organic & paid search performance history - for free.

See where they rank & beat them!

  • Comprehensive competitive data: research performance across organic search, AdWords, Bing ads, video, display ads, and more.
  • Compare Across Channels: use someone's AdWords strategy to drive your SEO growth, or use their SEO strategy to invest in paid search.
  • Global footprint: Tracks Google results for 120+ million keywords in many languages across 28 markets
  • Historical data: since 2009, before Panda and Penguin existed, so you can look for historical penalties and other potential ranking issues.
  • Risk-free: Free trial & low price.
Your competitors, are researching your site

Find New Opportunities Today