The video is in a Windows only format.

While waiting for the download of the new link building video I thought I'd echo Aaron's recommendation of the first video. Defintiely worth a listen as I imagine the new one will be as well.

Dan also has a video on keyword research which has me completely rethinking my use if kewyords.

The video is an .exe file and doesn't work either. Why can't it be in a standard video format?

There's also a version in Flash video - you can access it at:

http://www.seoresearchlabs.com/linkvideo/

Alex,

The reason we use the executable is that it installs the video codec required to make a 60-minute classroom presentation into a 20MB download. You can watch it online (assuming you have Flash installed?) at http://www.seoresearchlabs.com/linkvideo

Thanks Dan, I'll try the link. But the first one didn't work for me and I know my way around a PC, the word 'usability' springs to mind :)

Anyway, been reading up on you and your services and I like a lot of what you say, so much so that I'm signing up to one of your courses!

Alex,

The decision like I told you is not that simple. We have to decide between folks installing a codec manually or using the executable, which BTW will also play as a video file in any player if you have the codec installed already.

For average Windows users, the executable is far easier. I know because we've tried it the other way and I got 150 emails about how to install the codec... the word usability sprung to mind for all of them as well. :D

The decision to use the TSCC codec is because it gives us a 20MB video file instead of a 100-150MB video file. If you have any suggestions on a better codec to use, so we can capture the presentations and convert the files without having them explode in size, I'd love to be liberated from this issue. I've tried everything I could find on the market, and Camtasia kicked everyone else's butts by a long way.

Anyway, Aaron has changed the link to point to the Flash (online) version by now, so nobody else knows what we're talking about.