Quality Content Without Links Is Not Quality Content...

There is a thread on WMW about the right price to sell an article for. The general consensus is that the author should probably wait it out until their site ranks and just keep their content.

While that is nice in theory, there is no guarantee that a site will eventually rank well just because it has decent content. Of course I am taking stuff out of context here, but you can read the thread to get the gist.

Comment:

As one site is willing to pay you, it doesn't make sense to give your articles away to the other site just to get a link.

Reply:

A friend of mine recently published an article on A List Apart. I think it would be hard to sell most any article for the value he is getting out of the authority of the link from that site, let alone the boost in credibility.

plus good primary links to your site may lead not only to direct exposure and link popularity, but also secondary exposure and more link love.

since your site is new you likely have lots of content and not so many links.

comment:

Whatever you decide, don't make the mistake of granting anyone exclusive rights to publish your work in perpetuity for peanuts.

reply:

for books I totally agree, but if you are obscure / new and / or are operating in a not so well known field and are good at writing articles sometimes giving them away is a great form of marketing.

rule #1: Obscurity is a far greater threat to authors and creative artists than piracy.

comment:

Regarding your site, you will never leave the sandbox unless you keep your content 100% to yourself.

reply:

I think sitting chill with minimal link popularity is far worse than trading some of what you got a lot of for something you don't got a lot of (ie: content for links)

The web has taught me alot about not considering what things could or should be worth and that unless you actively work to make them worth it then inferior products which are marketed more aggressively will often win big.

if you have around a hundred articles I don't think it hurts you to share a few of them.

Some of the links you get by giving stuff away are links you never could have bought. Those are the ones that are usually worth a bunch too.

Friends don't let friends go unlinked. ;)

Playing on the Web...2.0 ;)

Blummy - Firefox bookmarklet management tool that is loved by the Web 2.0 geek. It allows you to put many bookmarks into an expandable box that opens up when you click on it.

For example, the Link Harvester blummlet (code shown below, please ignore the line breaks I added for formatting) looks like:

javascript:Blummy.href
('http://www.linkhounds.com/link-harvester/backlinks.php
?query='+location.href)

and would run Link Harvester on whatever page you are viewing.

A regular bookmarklet for it would look like (again, ignore the formatting line breaks):

javascript:location = 'http://www.linkhounds.com/link-harvester/backlinks.php?query=' + escape(location);

Here is a list of a wide variety of Mozilla bookmarlets, including character count and word frequency bookmarklets.

I was reading some Dive Into Greasemonkey today...good stuff. I just wish I knew a bit more about XPath and Javascript Firefox strategies.

It will probably take me at least a few days before I could make anything cool. I may try though, and if not I could always bug Mike, and maybe Platypus is more my mode :)

A Greasemonkey Hacks book was recently released. Greasemonkey is cool stuff, not just because DaveN says so, but also because you can do things like number search results and import De.licio.us data right into Google search results.

Here is a cool free video maker. I made one today, though it takes forever to upload and sounds like I am eating the mic. I will probably upload it tomorrowish.

I have been far too textual, and think I need to start looking more at trying to learn programming languages, audio, and visual stuff :)

I got to chat for a while with one of the guys from Validome, and they sure do some cool stuff over there.

For those wondering how this post is in any way relevant to search, you can tell a good bit about how competitive a field may be by seeing how many of the top ranked results are annotated.

GoDaddy References Google's Patent

You know you have good reach as a search engine when registrars use your patent numbers to sell domains. GoDaddy says:

Google recently filed United States Patent Application 20050071741. As part of that patent application, Google made apparent its efforts to wipe out search engine spam, stating:

'Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith."

Domains registered for longer periods give the indication, true or not, that their owner is legitimate. Google uses a domain's length of registration when indexing and ranking a Web site for inclusion in their organic search results.

So to prove to everyone that your site is the real deal, register for more than one year and increase your chances of boosting your search ranking on Google.

I know registrars always sell bogus submit your site to the search engines garbage, but I don't think I have ever seen one recommend registering for extended periods of time because of a Google patent before.

Smart marketing on them, and smart marketing on Google for putting endless amounts of FUD in that patent.

When Getting Published...

Keep in mind that 93% of all ISBN's sold fewer than 1,000 units.

After selling a few thousand ebooks those numbers make getting published seem far less appealing, especially when you consider that my prospective publisher told me they still wanted me to do most the marketing.

What is even more nuts is that I guaranteed the publisher that I would be able to sell more than that in under a year as an add on to my current book (even offering to buy that many off the start) and they still considered that to be small volume and would want me to more prominently push the physical book over the current ebook offering.

I don't get why so many businesses think it is ok to shift nearly all the risk onto another successful business just because they are smaller or new to the market.

Broadcast Television 99 Cents a Show

Comcast Cuts VOD Deal For Four CBS Shows

CBS and Comcast have signed an agreement that, beginning in January 2006, will make four of the network's shows--CSI: Crime Scene Investigation, Survivor, NCIS, and Amazing Race--available on a video-on-demand basis for 99 cents per 24-hour window for each show.

Eventually the content floodgates will open. The question is who will own the distribution rights and at what cost? Does anyone think the baby bells or cable companies will be less monopolistic or more efficient than Google?

Free WMW Las Vegas Conference Pass

Jim Boykin recently gave away a free pass to WMW Las Vegas. Noticing the BOTW WMW conference discount blog post I recently remembered that I had not yet signed up to go.

I signed up, and Brett asked me if I would like to be on this organic search session. I said sure. He gave me one free pass that I can give away, but...

it can not be combined with any other offers ;-) and no people that have already paid, or people that have been comp’d before.

So, tell me why I should give you the free pass for next weeks conference. I will give one lucky winner the pass.

Please note that the conference is in Las Vegas from November 15th through 17th, and you will still be responsible for your travel related costs.

Andy Hagans - Not Haggis - Interviewed...

Andy Hagans recently swore to the importance of his accessible white hat SEO techniques, and I asked him about his love for haggis.

Tips on blogging, outsourcing, link building, and other goodies in the Andy Hagans interview.

Tips on Running an SEO Business

Disclaimer: I am not real good at business. When selling services I always sold myself short, which made it pretty hard to scale services while working by myself. Hence the writing the ebook and some pieces of the Cosmos falling into place for me :)

Todd has seen a good bit of a few different SEO businesses. He recently offered up links to a ton of resources to help you run a web based business. I am not so sure about the business card tip ;) but otherwise everything sounded good to me :)

Google Robots.txt Wildcard

Not sure if I have seen this mentioned before. Dan Thies noticed Googlebot's wildcard robot.txt support:

Google's URL removal page contains a little bit of handy information that's not found on their webmaster info pages where it should be.

Google supports the use of 'wildcards' in robots.txt files. This isn't part of the original 1994 robots.txt protocol, and as far as I know, is not supported by other search engines. To make it work, you need to add a separate section for Googlebot in your robots.txt file. An example:

User-agent: Googlebot
Disallow: /*sort=

This would stop Googlebot from reading any URL that included the string &sort= no matter where that string occurs in the URL.

Good information to know if your site has recently suffered in Google due to duplicate content issues.

Dan also recently an SEO coach blog on his SEO Research Labs site.

Google Jagger 3 Update

Matt Cutts announced the Google Jagger 3 update is live at 66.102.9.104.

It sure is amazing the number of large vertical sites, .edu, and .gov results I saw in a few searches I did. Although there will probably still be a good amount of flux most the stuff I worked on seemed to get through ok.

I did see a bit of canonical URL issues, as noted by others on Matt's blog. Someone named Jason also left this gem in Matt's comments:

Our site has been negatively affected by Jagger. Therefore we just requested the transfer of 30,000 site wide links (paid in advance until July 06) to our main competitor who is currently ranked extremely well in Google for our main keyword.

Our entire website is legit SEO so our site wide links are the only thing that could have caused such a drastic drop in our ranking.

In a thread on SEW DaveN responded to a similar webmaster

IN life there are 2 ways to get on :

1) Be the best you can and move to the top

2) Drag everyone who is above you too below your level ..

Both ways you end up at the Top, it depends on how you view life and how long you want to stay there.

As long as Google is going to announce their updates and data centers, has anyone made a free SEO tool to easily compare / cross reference all the search results at various data centers? (Perhaps something like Myriad Search, but focuses on just one engine and lets the users select which data centers to compare.) I can't imagine it would be that hard to do unless Google blocked it, but they haven't been too aggressive in blocking web based SEO related tools (just look at all the tools SEO Chat has).

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