With certain sites in certain industries it can cut into your credibility to have lots of misspellings.
Although I hate to admit it, one of the biggest things holding back my credibility is spelling errors. Some people just can't take a misspelling fool seriously. Others empathise with my skills and type misspelled queries into their engine of choice.
Matt Cutts recently said that using correct spelling is good for SEO. This couldn't be any further from the truth for most boring hollow shallow lead generation / affiliate marketing / contextual ad websites (aka: 99% of the web).
Misspellings probably occur in somewhere around 10% of search queries. Across the board misspelled terms are probably less than 10% as competitive as the correct spelled counterparts. Sure some people will opt to use the search engine spell correction tools, but many do not.
While some misspellings cost me links and credibility, others earned me thousands of dollars.
Truth be told, I was financially screwed when I made those thousands of dollars off of one particular spelling error that comes to mind. Had I not been a bad speller I may have been bankrupt (and I would have neve typed this post).
Not all your sites have to be associated with your name, and I am not ashamed to profit from being a naturally craptastic speller. Is your good spelling holding back your earning potential?
Gain a Competitive Advantage Today
Your top competitors have been investing into their marketing strategy for years.
Now you can know exactly where they rank, pick off their best keywords, and track new opportunities as they emerge.
Explore the ranking profile of your competitors in Google and Bing today using SEMrush.
Enter a competing URL below to quickly gain access to their organic & paid search performance history - for free.
See where they rank & beat them!
- Comprehensive competitive data: research performance across organic search, AdWords, Bing ads, video, display ads, and more.
- Compare Across Channels: use someone's AdWords strategy to drive your SEO growth, or use their SEO strategy to invest in paid search.
- Global footprint: Tracks Google results for 120+ million keywords in many languages across 28 markets
- Historical data: since 2009, before Panda and Penguin existed, so you can look for historical penalties and other potential ranking issues.
- Risk-free: Free trial & low price.