Patrick Gavin gave similar presenatation as his recent San Jose one.
He posted quite a bit of good stuff like some of the recurring themes on his blog (link naturally, neighgborhoods, use a variety of link types, etc). I will see if he posts his presentation online. If so I will update this post. Todd has got really good at presenting for starting somewhat recently.
Philip Kaplan of AdBrite showed his recently launched intermission ads (mentioned here). Also noted that AdBrite does not do direct links and is exceptionally transparent.
Online magazines are sometimes underpriced and have great link neighborhoods.
Gives example Google Search [advertise $15 per month -cpm]
look for websites for stuff like [this website closed]
run Xenu link Sleuth on directories to find broken links...some of those may be easy sites to buy cheaply
emphasizes alternative sources of links
look outside same networks everyone else is using
Q&A: there was a question about Google hating on paid links
don't forget Yahoo! and MSN give credit
stay on topic so you get direct value too
managing link buys?
you can use AdBrite to mine information (this could also be used to help you find what the top posts or topics are on some competing channels)
excel can be used to show link dates, which also helps show the value if you are tracking
Oilman mentioned search for powered by xyz forum + a topic (like sci fi) to look for some potential cheap link buys
New to the site? Join for Free and get over $300 of free SEO software.
Once you set up your free account you can comment on our blog, and you are eligible to receive our search engine success SEO newsletter.
Already have an account? Login to share your opinions.
Gain a Competitive Advantage Today
Your top competitors have been investing into their marketing strategy for years.
Now you can know exactly where they rank, pick off their best keywords, and track new opportunities as they emerge.
Explore the ranking profile of your competitors in Google and Bing today using SEMrush.
Enter a competing URL below to quickly gain access to their organic & paid search performance history - for free.
See where they rank & beat them!
- Comprehensive competitive data: research performance across organic search, AdWords, Bing ads, video, display ads, and more.
- Compare Across Channels: use someone's AdWords strategy to drive your SEO growth, or use their SEO strategy to invest in paid search.
- Global footprint: Tracks Google results for 120+ million keywords in many languages across 28 markets
- Historical data: since 2009, before Panda and Penguin existed, so you can look for historical penalties and other potential ranking issues.
- Risk-free: Free trial & low price.