You say Potato, I say Cloaktato:
Google caught cloaking?
More SES Coverage:
from the man with yellow shoes.
Tim then brings up a remarkable new tagging system that Yahoo! is proposing and would like to see the other engines support. Itâ€™s a method to specify the separate content blocks of a page, so the search engines donâ€™t need to conduct block-level analysis in their algorithms. The tags look like this:
<div class=â€content-publicâ€>â€¦</div> - indicating the content is publicly created and not monitored by the site owner <div class=â€content-navâ€>â€¦</div> - indicating that this is internal navigation content for the site <div class=â€content-defaultâ€>â€¦</div> - indicating that this is the primary content area of the page Tim notes that these tags can also be applied to link attributes.
Matt Cutts say that just because a link is shown in the link command doesnâ€™t mean it carries any weight at all
Greg calls the sandbox, the â€œlitter boxâ€ and suggests that websites that stick out as being over-optimized will generally fall into the trap. He says that in order to bypass it, he simply builds a subdomain on an existing and well-ranking site, then 301 re-directs to the new URL. He warns against getting too granular for subdomains and says to try to use a general domain rather than a specifically themed site.
ROI Testing is a new bid management / ROI tracker tool in beta test created by MakeMeTop.
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