Deep Links?

Feb 21st

Some SEOs I have spoke with have seen sites that had many deep links do exceptionally well in this past Google update. One of them recommended having at least a 2 to 1 ratio of deep links to links pointing at the root URL. This of course makes the SEO process far more expensive, but should make the results far more stable than just building links to your home page would.

Do you build many deep links?
Have you noticed a similar pattern with the sites doing well in this Google update?
Do you have any tips for maximizing your deep link ratio?

Published: February 21, 2005

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