
You forget some of the private deals already going on. itunes, on google music, vin # searches going to carfax, etc.
Anyone who is smart with tracking and buying PPC is technically doing CPA via google right now anyway.
How long until search engines are the biggest affiliates on the web? And when they do that, will affiliate marketing still be looked down upon the way SEO and domaining are? Better yet, will we have any way to know who is buying the ad or how it is priced?
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You forget some of the private deals already going on. itunes, on google music, vin # searches going to carfax, etc.
Anyone who is smart with tracking and buying PPC is technically doing CPA via google right now anyway.

Also - do a search on Froogle (or Google Product Search or whatever they're calling it now) and click on an item where eBay is the seller. It's an affiliate link. I bet G is eBay's largest affiliate, rolling in cash from them.
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