I just deleted about 10,000 comment spams from a blog. What could one learn from going through all that spam?
High Value Keyword Net:
Comment spam ads (outside of porn) are typically the same topics advertised on the Yahoo! homepage and on About.com's brand sponsored content sections.
Spammers who spam others blogs are generally focused on profit and results oriented. Many of them do dumb stuff, but some of them will leave a competitive research trail worth looking at, complete with the TYPES of keywords that are profitabe (pornography, perscription brands, gambling, things associated with finance) and important keyword modifiers.
How to Leave Feedback:
Given the results orientated nature of spam, it is unsurprising that many comment spammers leave comments that are generic, non-personalized, and flattering. If you want people to respond to you the flattering angle is probably effective, but message personalization is also key.
The Cost of Free Content:
if you let others litter your site with spam it is easy for others to think you don't believe in your own product. As one person stated on the blog with spammy comments:
Take notice of the spam here on the blog, they donâ€™t care about this site and they donâ€™t care about paying their customers.
Why wouldnt search engines eventually do the same? Sure spam is free content, but if it puts you in a bad linguistic neighborhood what is the cost?
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