A prospective client with a brand new high end LARGE website wanted me to provide a comprehensive actionable SEO and internet marketing plan for a couple grand, noting that at near $100,000 for a single page ad in a print magazine that the print magazines were out of the question. When I told him a price point of what he was asking for he balked, stating "Excuse me? You'd charge me up to $__k for a plan? You've got to be kidding!"
I don't hard sell services because I have been building way too many of my own sites, and they are typically far more profitable than most client work. Call me a sucker, but I am a big fan of passive income sites that pay far more than most clients are willing to pay. Especially since they have no deadlines, offer passive income, give me a bigger cut, can be focused on whatever I am interested in, and allow me to shift from topic to topic as my interests change.
It is kinda perplexing to have spent a bunch of time building up a strong brand only to have claimed marketing experts contact you and low ball you so much. It makes you wonder why SEO is such a saturated field, and why so many people sell services so hard when there is so much more money to be made selling products, building affiliate sites, or selling contextual ads.
Imagine that you can build 2 legitimate 12 page sites a week, with each of them bringing in $200 a month (and virtually 100% margin passive income after 2 months). If your income increased by at least $400 every week how long would you need to build sites to dump low end client work? And what if it grew quicker because you tracked market feedback?
If you think a single page glossy page ad is worth more than what I could do in a month of time you are probably mistaken. If you think it is worth 50X what I could do then "You've got to be kidding".
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