How Much is a Wikipedia Page Worth to Your Business?

I recently published an article on Fast Company about how advertisers are using Wikipedia listings as a measuring stick for their advertising campaigns. The University of California, Irvine is even using their Wikipedia reference as the ad creative

You can sign up for a Fast Company account here.

Published: January 28, 2008 by Aaron Wall in marketing


January 28, 2008 - 10:20pm

Thanks for delivering great content consistently.

I'd like an invite...


January 28, 2008 - 10:31pm

Hey Aaron I'll take an invite please.

Collin LaHay
January 28, 2008 - 11:47pm

I will take an invite, thanks in advance!

January 28, 2008 - 11:47pm

I do believe that it would improve your ranking.
And I'd appreciate an invite.
Thank you!

January 29, 2008 - 12:04am

sure, i'd love one.

January 29, 2008 - 12:14am

Hey Aaron would appreciate an invite.

January 29, 2008 - 12:41am

Interesting stuff. Would love one please Aaron :)

January 29, 2008 - 1:02am

A very kind gesture I would gladly accept. Thank you.

January 29, 2008 - 1:36am

yes invite please

January 29, 2008 - 2:07am

Hi Aaron,

Thank you once again for the great content. Please send an invite at your convenience.

January 29, 2008 - 4:15am

Could you give me one too? thanks

ps why not increase usability and implement 2.0 registration/login form as seen here

this will really increase usability.

January 29, 2008 - 4:27am

I am struggling with having enough time with programmers and I currently have bigger fish to fry than setting up a web2.0 login form.

It is not that it is unimportant, just that I need to have a lot of other stuff (like archives) repaired from where it is right now.

January 29, 2008 - 4:19am

I'd like an invite as well, thanks :)

poster boy
January 29, 2008 - 5:40am

Hi Aaron, would appreciate an invite - thanks

Rich Atkinson
January 29, 2008 - 5:45am

Hi Aaron - thanks for all the great advice over the last year (since I discovered SEO).

A fast company invite? - are they going all social on us? :)

Sure - count me in mate, thanks

January 29, 2008 - 5:52am

Invites sent to everyone who asked so far. If you did not get one check your spam bin.

January 29, 2008 - 6:01am

I would love an invite. Thank you.

January 29, 2008 - 8:00am

Is the invitation only for American people? If not, please send me the invitation. Thanks!

Jeremy Luebke
January 29, 2008 - 8:12am

Am I blind or did Fast Company just launch a social network (per se) using drupal?

I know off topic but seeing as how you are into Drupal with SEOBook I thought I would ask.

January 29, 2008 - 8:17am

They are using Drupal. And yes it is sorta a social network they have.
January 29, 2008 - 9:16am

What is everyone asking for an invite to? have i missed something here

Computer support and Website Design

January 29, 2008 - 6:26pm

Thanks heaps for the invitation Aaron - setting up profile now :)


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