Resource Rate Meta Blog / Forum

Resource Rate is the brainchild of Chris Ridings from SearchGuild. Essentially it aims to tap an Alexa type data from those of us willing to add a bookmarklet to FireFox to rate threads we view on various SEO forums.

Currently the system is heavily biased toward the newer / smaller / more hip forums ;)

If a few people join from some of the other forums it could help create a rather comprehensive resource. Editors get a share in the AdSense revenues from the site and it requires little effort beyond automatically sending back your feedback.

More info about Resource Rate on Brad Talmir's blog and ThreadWatch.

Buying Links to Ban, Discount Directory Submission, Competition Equalizer

Buying Links to Ban a Competing Site:
Rumour has it that with the latest Google update a few people have started in on this practice...buying sitewide keyword rich links to help their competitors get blacklisted...surely SEO is going to get a bit more ugly here soon ;)

Directory Submission:
150 directories for $99. Not that long ago the price was $30 so there must be decent demand.

I tried the 50 blog for $10 package for a few sites a while ago, but something about that price makes me feel like the service quality has to be limited.

Price points also help people associate a value with the service, so even if the service is decent the person doing it should charge more to make people think they are getting something of value, which generally appears not to be the case right now.

I do a good bit of directory submissions from time to time. I usually submit to about the same number of directories as that package except I do both free and paid directories. I do not mind paying for links because it means that the directory is more likely to have a functional business model and the links will not go away as quick.

Directory registration is exceptionally effective in MSN and Yahoo! right now.

Competition Equalizer:
other than having a different name what the hell does this software do that AdWords Analyzer does not? Wouldn't it have been better to release any additional AdWords related features as an upgrade to the AdWords Analyzer program?

PPC Price Bubble, New Link Exchange Network, More SEO Tools

There is no PPC pricing bubble

New link exchange network. seems like a hybrid between the Digital Point's COOP link exchange network and some other link exchange sites.
What link exchange software or programs do you find useful?

More free webmaster tools. Google Dance tool and others.

A Few New Interesting SEO Tools...

Free Link Analysis Tool

NickW is cooking up another scheme over at ThreadWatch.

Its a great link building idea for just about everyone involved.

He got sponsorship from Text Link Ads to build a link analysis tool that will be available free. Basically whatever features people want they will try to add it to the tool.

I already chimed in a few feature ideas, feel free to go over and say what you want.

Automated SEO Tools

I actually do not know tons about SEO automation stuff... have not really tried it. Here are some of the things I have read about

automated content generation:
cloaking (such as the stuff from Fantomaster)
traffic equalizer
rss equalizer
mixes like affiliate merchant feed + rss content+ ppc backfeed

automated link generation:
guestbook bots
blog comment bots
wiki bots
distributed link networks (such as the coop ad network)
think there are lots of things you can do with rss

I am sure there will also be lots of automation talking at the ThreadWatch SEO meeting...

feel free to comment anonymously with a fake email or whatever, but what automated tools on the market do you use and find helpful?

Digital Point's Cooperative Ad Network

Digital Point's Cooperative Ad Network:
Digital Point's Cooperative Ad Newtork is a powerful link exchange program. I believe sites participating in the network are assigned an ad weighting based upon traffic, PageRank, and number of pages number of pages indexed in Google. On your pages you place the code and random static text links pointing at other network sites magically appear. On other participating sites links to your site will randomly appear based upon your weighting. Many of the sites are community driven forums with thousands of pages so there is a ton of link popularity being parsed around.

Search Google for eBay and you will see Shawn ranking in the top 10. When asked about his eBay page Shawn stated:

Started monkeying with it about 5 weeks ago... Broke the top 10 a week after I started.

Coop Ad Network Rating as Currency:
The Coop Ad Network rating is actually becoming a currency...

Where there is Value...
When other people sign up under your account you gain added network credits. Some people are sending out affiliate link embedded emails recommending the coop ad network.

I haven't seen weight for sale on ebay, but I did get an email "reviewing" the ad network with someone's affiliate link in it. mattmdesign

Shawn replied to the thread saying that those who are spamming will be removed from the program.

Me Too:
The ad network has grown so popular that other cooperative networks such as have sprung up

The general take is, so long as it is trustworthy, the more the merrier. From a forum participant:

I just signed up as #47
It's a complete rip, but I couldn't care less...
Another network= More links

Is it a Link Farm?
More forum quotes:

I haven't used the co-op. there's no reason any sites will be penalized by participating it the network. what it does is to AUTOMATE a legitmate ad process.

Not possible because links are randomly picked. A link farm is a group of fixed links where linking partners have the same set of links.

Those are example quotes from supporters of the network. I think it is somewhat of a link farm in that there is absolutely no focus on relevancy. There still are some big holes in that ad program if it is to be sustainable.

No doubt that short term it has been amazingly successful for some, but at this point the network is something that is "above radar," and if search engines want to do something about it I am sure they can.

I think the community driven link partnership idea is a golden ticket though (it is essentially the AdSense of link building), and the first person who creates that type of network which is focused on relevancy will do exceptionally well. I do not think it is easy to be relevant without indexing and understanding the pages though, and that obviously much more expensive than the current network setups.

Another Link Building Program:
The community link building idea will continue to grow more popular over time. LinkItForward is another similar version of the community link idea. I have not tried out their network so I am uncertain as to how high of a quality the participating sites are, but with it you at least get to select who you are willing to link out to.

Questions Going Forward:
How do you build critical mass while focusing on relevancy? Is it possible? Any thoughts? If you were to start a community linking program what would you think would be important? Can you make a scalable community linking program that does not leave footprints?

Google Beats Geico in Court, Google Spam Filters, MSN Desktop, Google Library

Google vs Geico:
Huge news for many marketers, Google won.

U.S. District Judge Leonie Brinkema ruled that there was not enough evidence of trademark violation to bar Google from displaying rival insurers when computer users search the word "GEICO."

Search Engine Filiters:
Three was a good thread on SEW forums about search engine filters. A couple people defaced the original thread with useless garbage, but ThreadWatch's coverage is a great read.

Search Engine Strategies:
I was going to attend, but decided not to at the last minute...anyhow, if you want coverage RustyBrick is posting about many of the sessions here...he may not be blogging the event though ;)

GoogleGuy reviews a non-profit site: (really funny)

I'd recommend that he remove all links to these aggressive sites, and then send an email to us requesting reinclusion.

(found on ThreadWatch)

Google Suggest:
DaveN has opened up his scraper for public use.

MSN Desktop Search:
launched, & integrated into the MSN toolbar.

Search Stats:
ClickZ writes about a recent ComScore search survey

Of those consumers who converted on a trademark keyword, 91 percent did so after starting with a different term type. A full 80 percent started with a generic search term. Trademark searches, meanwhile, accounted for 20 percent of all online searches.

As for conversions, an estimated 92 percent of all computing and consumer electronics purchases occur offline. Meanwhile, 7 percent of conversions occur in the form of latent conversions. Only 1 percent of conversions occur in the same session online.

Google Library:
Google to digitize lots and lots of books...

Late to the Party:
Ask Jeeves desktop search

Brits Behind the Curve on Spam?
Nearly a quarter of all online UK consumers (23%) have purchased some form of goods or services from a spam email, according to new research. I wonder if thats why many of the UK SEOs are so good at what they do ;)

New Free SEO Tool, Spam Wars, New Google Media Search Patent

New Free SEO Tool:
Jim at WeBuildPages created a tool which shows the unique linking inboud domains. Currently I think the tool thinks and are two different sites, but I am sure Jim will have that fixed real quick-like...

The new link tool goes by the vapid name of WeBuildPages Tool #9. Hopefully Jim can get a bit more creative when he names any future tools he makes ;) ... I think #9 is a cool tool which will help at least a few webmasters save a good bit of time.

The Spam Wars
Chongq and the Spam Vampires (found on ThreadWatch)

What do Users Want in a Directory?:
this thread asks...

Sleezy Site Title of the Day:
"Make Your Millions with Vioxx"... that site offended many lawyers who were appearing in AdSense ads on it...they complained and, Google pulled the ads.

MSN Messenger:
It appears Chris Pirillo is none too impressed.

Google Patent for Searching Media:
Google could find a way to profit from Google news (and other media)... (found from MarketingVox)

Why Tim Bray thinks it competes well with encyclopedias.

Something Big is Coming?
Andy Beal says there is a big announcement tomorrow. MSN is sponsoring the Chicago SES which starts tomorrow. MSN also says they have a teleconference tomorrow (which starts at 10 a.m. PST)...wonder if thats all related or what the deal is...will know soon.

Tricks of the Trade:
Tips on how pros do their jobs just a little better. (found from Stephen Spencer's Scatterings)

Google Search Suggestion Tool, Spamming Google: a how to ;)

Spamming Google 101:
DaveN has created a new SEO blog. The early posts already have a few blog spam and page hijacking tips, and DaveN has comments open for all.

Google's Search Suggestion Tool:
Earlier Google released a search term suggestion tool which has already been reverse engineered.

Some people have discovered suggestion data via links like
which DaveN stated should be used as a proxy.

JasonD offered many helpful reverse engineering tips to asstute webmasters throughout the ThreadWatch comments.

A couple more tools which have came out from the Threadwatch thread...

Slashdot has a good long thread about Google Suggest as well.

Problems with the Google Search Suggest Tool:
If this tool ever made default it would help users search with longer queries (and thus more targeted searches), but it would artifically condense traffic patterns...thus making top keywords more expensive and static on both the free and advertising side of Google. The drop in ad supply would cause prices to shot up and encourage lots of click fraud. The other obvious problem with the Google search suggestion tool is that it suggests Eric Rice is a child molester, which is obviously uncool for Eric...

Amazing Posts 101:
NFFC asks what is the Best put down line in a forum setting....

My personal favorite is "I don't think there are any medications for being "honesty impaired", but that's something hes going to have to own up to."


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