The Go Network:
is to Go from Google to Overture

Black Hat:
PPC Techniques. First time I have seen an article about Black Hat PPC. Good stuff Mikkel.

I do understand the reasons as they want to know what pages they send users to but why on earth does Google have to reset my hard earned high CTR if all I change is an added tracking parameter? In any case, I am not going to pay for it!

The simple solution is to set-up some kind of layer between you and them so the URL you use is actually not the one that shows the content.

Content, Content, Content:
A couple newerish (is that a word) products aim to help people grab or create loads of content. I have yet to use any of these.

• Article Equalizer - pulls articles from various content sources. I think he also created traffic equalizer, rss equalizer, and many other equalizer products. Wonder if he will eventually release the ultimate equalier suite. ;)

• AdSense Gold - evidently comes with thousands of articles
• ArticleBot - rewrites articles using grammar rules, allows you to dynamically reorganize SERPs, can mix up content and create many readable articles from a given seed set
• Yahoo! Creative Commons search - seach for content that can be freely used
• some people translate and then untranslate content.
• how not to steal content 101

LinkExplore:
reviewed

Deceptive?
deceptive advertising in search results.

• Who profits the most from others believe in their divine word?

• Are threads and articles about ethics just an underhanded form of marketing?
• Ever wonder if search engines employ SEOs to do the ethics spin B/S?

NFFC has always had a silver tounge

Spy vs Spy:
SEO Counterintelligence
competitor link spying tool (with free happy music)

What is Hub Finder?

Hub Finder is a free link analysis tool which finds pages which link to related websites.

You enter in two or more related sites. If they have common backlinks in the Yahoo! Search database those pages will be returned in the results.

Try Hub Finder

When using it don't forget to use the full URLs including the http:// part. Why is Hub Finder Useful / Important?

• Pages and sites which link to common related resources often exist in the same topical community.

• Well themed pages have a tendency to rank well in search results since they use many similar variations to describe simarly related sites, products, and services.
• Pages which rank well and are topically related may drive direct traffic which converts well.
• As search advances more search technologies will likely place greater weight on links which come from pages and / or sites of the same theme.
• One of the fundamental flaws with PageRank is that it looks at the web on the whole. Looking for thematically related links makes it harder for a person to manipulate relevancy with links from entirely unrelated powerful sites. By looking for thematically related links it forces websites to be well cited within their community of experts to achieve top rankings.

What does Hub Finder Cost?
Hub Finder is free.

Not only is Hub Finder free to use, but you can download the source code and place it on your site.

By default the tool has a link to this page and this site on it, but you can remove that if you like.

This software is released under a GNU General Public License. You can modify the source code and make the tool better.

Requirements:
Hub Finder was created in PHP. Your host must support PHP and DOM XML for the tool to work properly.

Problems with Hub Finder:
Some scraper sites tend to scrape thematically similar resources. Some of these may show in the search results. Along with those many of the actual hub pages will be returned.

Hub Finder usually works best if you look for cross referencing backlinks in well developed fields or check backlinks across a good number of sites.

Hub Finder works with the Yahoo! API, which I believe only allows you to query their database up to 5,000 times per day. This is part of the reason why the tool was made to be distributed, so that anyone can host it and so one central host site was not hosting a tool that frequently exceeded its limit.

Additionally other upgrade ideas are listed below.

Suggested Upgrades for Programmers:

• Fetch top ranking sites: Currently the tool allows you to enter URLs one at a time, up to a limit of 10 URLs. This tool could be improved by also allowing the option of entering a search term and fetching the backlinks of top ranked sites.

• Disclude: Option would be to disclude results from any specified URL. (This could be used to prevent you from sifting through backlinks on sites you already know well. Or sites which clog up the results with hundreds or thousands of rubbish scraper pages).
• Paired with: Option would allow webmasters to look at pages which link to topical resources AND link to a specific page or site. An example use of this tool could be informing webmasters that they have a broken or outdated link when one of your competitors moves their site.
• Find pages OR sites: On top of searching for common backlink pages the tool could also have another option or section of its results which looked for common root URLs between backlinks.
• Grab more details: Tool could grab IP ranges, number of links on the page, and link text.
• Multi Engine: the tool could allow people to grab backlinks from multiple engines. MSN seems to be more realistic than Google is in their policy toward SEO tools.
• Sort: Tool could allow people to sort the search results by any of the topics it grabbed.

More Tools?
A cool friend made this tool. I have a few other tool ideas. Production depends on:

• how quickly I can learn PHP

• or how quickly I can find programmers who would like to make a few tools
• or how quickly my friend is available to make more tools.

Try Hub Finder:
My friend Andy Hagans was one of the first people to host Hub Finder on his site, although his host seems to not support the tool sometimes. I created another mirror of that tool on the Link Hounds website.

If you would like to host Hub Finder or tinker with the source code you can find a copy of the original source code here. Change the file name to index.php and it should work if your host supports it. When using it don't forget to use the full URLs including the http:// part.

Upgrades & Mirrors:
If you upgrade or mirror the tool feel free to leave a comment below.

Resource Rate is the brainchild of Chris Ridings from SearchGuild. Essentially it aims to tap an Alexa type data from those of us willing to add a bookmarklet to FireFox to rate threads we view on various SEO forums.

Currently the system is heavily biased toward the newer / smaller / more hip forums ;)

If a few people join from some of the other forums it could help create a rather comprehensive resource. Editors get a share in the AdSense revenues from the site and it requires little effort beyond automatically sending back your feedback.

More info about Resource Rate on Brad Talmir's blog and ThreadWatch.

There is no PPC pricing bubble

New link exchange network. seems like a hybrid between the Digital Point's COOP link exchange network and some other link exchange sites.
What link exchange software or programs do you find useful?

More free webmaster tools. Google Dance tool and others.