Seth Godin has a great post about how people are willing to pay more for convenience or to solve symptoms rather than to fix their problems. He also spoke at the 2006 GEL Conference about This Is Broken.com.
One of my favorite Radiohead songs, Planet Telex, goes "Everything is broken. Everyone is broken." Indeed people still have the same problems today that Carl Sandburg read from his The People, Yes.
Many businesses are messed up because they try to make the customers pay more to get less or focus on things that are arbitrary self focused and do not get people excited or talking about them. And most businesses are probably not set up to be well aligned with allowing workers to profit from their passion.
At the San Jose airport Microsoft had a tag line Your Potential. Our Passion. and to me that seems backwards. I think potential comes out of passion. You can look at how many people are fleeing Microsoft to start their own company or to work at companies like Google and how much Microsoft has spent on R&D to see how the proxy for passion would be better than the generic concept of potential.
It is not just Microsoft that has to work on streamlining their business process. AOL is laying off about 25% of their workforce. In spite of the publicity surrounding an offer to pay taggers Netscape is still quite small compared to competing tag sites sites. Yahoo! has many overlapping brands and half complete projects (including their ad platform).
The ideas that create the most value are not necessarily exciting or overtly technical in nature. PageRank takes citations as a proxy for authority. Pretty simple concept.
I think a few big things that are allowing Google to grow while others are complaining about things being broken are
We live in an era of "spin" - companies are using more and more marketing to try and get us to accept less and less. Over-leverage might be another good way to describe it.
If you ask me, many firms are "spinning" their tires - they have started pushing their offerings before they have gained traction, before they have solved a real need and gained customer support.
That's why Google and other firms that follow a similar philosophy (37Signals is another good example) are so successful and poised for more growth - they don't push until there's already pull, traction and demand.
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