I write, speak and train in the area of local search marketing for local business owners in the UK with a particular focus on using blog marketing and developing content or "hubs" that represent their expertise. A reluctant SEO geekess I have finally embraced all things SEO related despite telling people for years I am NOT an SEO person - I still believe I am not that alone but more of a persona builder - online PR using content and blogs.
In January 2011 I finally decided to make it all official and launched Little Fish Media Company Ltd - my organisation where I get together with other professionals or do the work myself depending on the size of the project. The idea is to help the small local company (little fish) take on the bigger corporates online because I believe the internet providers a level playing field.
Online marketing is my first love but local search marketing is what I have decided to specialise in. Whether you call it digital marketing (the latest buzz word) or inbound marketing it all amounts to the same thing. It is about building links around the web to valuable content which demonstrates a persons expertise and gets them customers/clients as a result of that.
You can find my main site that I use to "do it for you" - I do the work for my clients
And my online marketing for business training membership site where I am creating information products for practitioners/local business owners can "do it yourself" - they do the work
Always happy to connect with people if you want to get in touch feel free.
- Member for
- 2 years 9 months
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Free Daily SEO Tips
Many people who get our free tools also sign up to get our free 7-days to SEO success series. This originally started out as a 7-part series, and over the years we have added about a dozen bonus tips covering a wide array of related business topics. We sorta started out as SEOs who learned a boatload about business and human nature in the process.
Day 9 is the one in the series I am most proud of, but we get a lot of feedback from readers who have different ones as their favorites, which helps inspire us to share more. If you ever miss a day, you can use the navigation in the lower right of the daily tips to catch up (or get ahead). And here is the overview page, which lists the entire series. Hopefully sharing that link didn't kill anticipation. ;)
Welcome aboard and here is to wishing you the luck and the hard work needed to dominate Google and your market!
Aaron / Giovanna / Eric / Peter & the SEO Book team!
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