The about page is the best page of every and any website you go to. It lets you know if it is a bunch of spineless corporate tirds running a site or a normal human.

I am neither...

Who Are You?
Aaron.

Could You Be More Specific
Yes.

What is Your Full Name?
Aaron Matthew Wall.

What is This Site?
A daily journal of SEO news and tips from a kid (sidebar: at least at heart a kid - old people suck) who is really interested in search.

Why Are You Interested in Search?
I am fascinated with the concept of helping people find their purpose in life. Giving people access to information does that. Search engines do that.

Do You Have Any Ulterior Motives?
Yes.

What Are They?
I would like to help sculpt social policy to increase the functionality of the world around me and the enjoyability (is that a word?) of life on Earth. For example, I would like to make available HONEST FEEDBACK about the effects of antidepressants.

Where Did You Come From?
Ask again later.

Are You Smart?
All indications say no.

What is With These Answers?
Ask Jeeves gave out a new magic Ask Jeeves Ball. I like to play. Its fun...

Is There Anything You Are Sure Of?
I have not used deoderant today (I am sure I say this most days.) I guess in a sense that means I am sure that I am not sure.

Every news source you read should be questioned.

News is often provided with manipulative goals. One of the greatest advantages I have over most other SEO news site or SEO websites is my own lack of affiliation or property.

Since I do not need to make a ton of money to support myself, I usually recommend people do not buy most things. If you know what you are doing it does not cost much to do a good job at SEO. The learning process can be somewhat expensive, but after you gain the knowledge it does not go away.

The real reason for this post is that I am now the Inktomi moderator over at SearchGuild. When I provide future information about SEO I will probably be biased saying that SearchGuild is the best SEO forums.

Last year (long before I was a moderator at SearchGuild) I reviewed some of the SEO forums, and stated that SearchGuild was one of my favorites.

These are some of the things I stated I liked about SearchGuild last year in my article.

• Chris and crew frequently come up with their own compelling theories on the whats and whys of search engine news

• it is independent of large firms and corporate America
• lots of technical know how (for example Chris made a bot to surf DMOZ listed sites to make a data resource)
• has an extremely friendly feel about it
• not much misinformation floating around

  One thing I did not include on that list is that there is no hard sale at SearchGuild. People try to answer your questions without sounding overly witty or super self promotional.

  I view SearchGuild as the open source equivalent to SEO and am glad to be affiliated with it. What do you think?