Branded Search ROI
Google exec David Scacco spoke at the ChannelAdvisor summit. Among Andy Beal's notes of his speech were the following #s
28% of Google searches are for a "product name", 9% are for a "brand name" and 5% are searches for a "company name". "Brand" keywords also have a 8x higher ROI than generic keywords
New Yahoo! Search Functions
Greg R. Notess updated his Yahoo! Search review to include the new Yahoo! search features... stem:, domain:, feature:homepage, feature:index, feature:meta, and the region: limits.
(thanks to Dodger)
New to the site? Join for Free and get over $300 of free SEO software.
Once you set up your free account you can comment on our blog, and you are eligible to receive our search engine success SEO newsletter.
Already have an account? Login to share your opinions.
- Over 100 training modules, covering topics like: keyword research, link building, site architecture, website monetization, pay per click ads, tracking results, and more.
- An exclusive interactive community forum
- Members only videos and tools
- Additional bonuses - like data spreadsheets, and money saving tips