Branded Search ROI
Google exec David Scacco spoke at the ChannelAdvisor summit. Among Andy Beal's notes of his speech were the following #s

28% of Google searches are for a "product name", 9% are for a "brand name" and 5% are searches for a "company name". "Brand" keywords also have a 8x higher ROI than generic keywords

New Yahoo! Search Functions
Greg R. Notess updated his Yahoo! Search review to include the new Yahoo! search features... stem:, domain:, feature:homepage, feature:index, feature:meta, and the region: limits.
(thanks to Dodger)

Subscribe to our blog via email or RSS to get more great posts like this one.

Improve your rankings, traffic, and profits today. The SEO Book training program offers you:

• Over 100 training modules, covering topics like: keyword research, link building, site architecture, website monetization, pay per click ads, tracking results, and more.
• An exclusive interactive community forum
• Members only videos and tools
• Additional bonuses - like data spreadsheets, and money saving tips
• Every order comes risk free, and with the best selling SEO Book as a free bonus

Watch this video to learn more.

Improve your rankings today!