New Shopping Search Engine
Setup.com

"We founded StepUp.com because local shopping is broken, and our mission is to fix it. Currently, half of the 80 million web shoppers in the U.S. prefer to purchase offline, but the Yellow Pages, the most-used local shopping resource, only list generic categories and force customers to call around in order to find specific products. This makes local shopping tedious at best," said Kendall Fargo, President and CEO of StepUp.com. source

One bad thing of note about this new search engine is that it requires a location be set. Part of the convenience of online shopping is that it breaks boundaries. When you do not set your address before searching your get an error message which says "No address set. Cannot perform local search. Please enter an address." The fact that they do not have any type of global default is kinda dumb.

On The Other Side of the Pond...
Overture now the exclusive sponsored search result provider to Kelkoo.

If anyone is going to the SEO Roadshow next month make sure to take proper precautions before drinking the water...apparently there is Prozac in it.

If Your Longing for San Francisco
Why don't you rant about Google's sometimes confusing ad policy when you get there...

Thanks to Gary