Yahoo Shopping is abandoning its 3.5% revenue share model. They are leaving it in the cart!
What is Yahoo! doing? Yahoo! is switching Yahoo! shopping to a pay per click model.
Why would Yahoo! do that? This places more competitive market advantages in Yahoo!'s favor. They will get a larger share of revenue since sites which have poor conversion rates will not be able to compete.
I liked Yahoo! Shopping the way it was... They are requiring all current participants to sign up for the new program by March 1st.
Why should I switch to the new Yahoo! Shopping model? They are giving away free clicks for the month of February to those who switch to the new program policies.
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