Google is to be Sued for bogus trademark policies? Recently on the Always On network Peter Parmeson posted "Two weeks ago, Jan Mackenzie, a search-engine expert and president of The National SE-club approached us with interesting news about Googles’ Adwords Program. Up to date Mr. Mackenzie was able to collect more than 3000 complaints from Google advertisers which, according to the expert will soon result in a 30-million-claim against Google..."

In addition I would like to state my largest personal gripe with AdWords. Overture places exact match listings before broad match listings. Google does not do this, and thus
1.) the ad quality is deminished
2.) those seeking to promote niche products will have to financially compete with the deep pocketed big horses